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Product Development & Strategy

Squeezing solutions from complex challenges and transforming them into real-world-ready products isn’t just our hobby, it’s our fixation. Treetown Tech takes a “Phase 0” approach to develop your idea while engaging every team member’s expertise.

What We Do to Develop

While we wouldn't consider ourselves Frankenstein (or Fronkenstein), we'll bring your ideas to life. Treetown Tech takes your idea from a napkin sketch to production. How? We're backed by a multi-disciplinary engineering team with decades of design innovation and efficient project management experience.

Our experience across a wide range of industries means we’ve seen (and built) just about everything—from one-off prototypes to high-volume production runs. We've tinkered, toyed, and transformed rough ideas into sleek, functional designs that could make a Swiss watch jealous and a Rube Goldberg machine feel deeply insecure.

Our teams achieve all this because we don't isolate, we engage a holistic view of the product and the end-users (or end-machines). There is a constant buzz of expertise exchanged between project stakeholders, resulting in a triumph of design and business. A multitude of perspectives only strengthens the end result and solutions along the way.

Our Phase 0 Approach

We like to start small to get to know each other. That start of the project is also peak ignorance (could use a better work) on what we need to do. Phase 0 is designed to rapidly get the project set on a path for success.

Requirements

We collaborate to understand your ideas, insights, desired outcomes, and lessons learned from your own customer discovery process. We translate these needs and goals into a clear, actionable set of requirements to guide development -- always maintaining an open mind for iterating and improving.

Ideation

Customized to your project, this step can be anything from high level sketches and concepts to reverse engineering giving us multiple paths forward to explore with you and your end customer.

Capturing the Risk

What is going to be hard? What don't we know how to do it yet? We identify this up front so we can focus early efforts on solving the toughest problems first, which reduces project cost and avoids late in the game issues.

Detailed Planning

As we exit Phase 0, we take the finalized set of requirements and develop a comprehensive execution plan tailored to your project's specific goals and objectives. This plan outlines timelines, resources, milestones, and risk mitigation strategies to ensure a smooth transition into development.

How We Ferret Out Risk & Fight It

We know that asking the right questions and prioritizing, identifying, and mitigating risks leads to the most profitable outcomes. De-risking isn't a stage, it's an active part from the very beginning of the project to the end, and it’s our specialty. Understanding your business drivers, your audience, the risks involved, and the end-user pains is how we get to the solution, and this works best when you engage with us early.

Product Development & Strategy Applications

Did You Wash Your Hands?

Redesign of an IoT-connected hand hygiene badge for medical workers.

Survival In Sight

The world’s first electronic flying signal flare for search-and-rescue operations.

Barrier to Entry

Wearable plasma filtration device to replace physical face shields.

See in the Heat

Machine vision for thermal event classification.

Our Product Design Experience

From Concept to Production,
Faster, Smoother, With Less Risk.

You have the vision. We have the team and expertise to get it built. Let's collaborate to innovate, problem-solve, and de-risk every step of the way.